Chirpy Communities Launches Australia's First High-End Generation X Resort-Style Living Concept

Sanctuary Cove, Australia – 23 February 2026

Chirpy Communities, a Marbanc International portfolio company, is setting a new benchmark in Australian lifestyle development with the launch of a high-end, architecturally designed resort-style living concept tailored to meet the needs of Generation X. As the over-50s market evolves, Chirpy Communities is moving beyond traditional retirement living models to deliver beautifully crafted homes that prioritise architectural integrity, premium finishes, and generous design.

These are not downsized compromises, but thoughtfully designed residences within master-planned environments that celebrate connection, wellbeing, and freedom.

National Office Opened at Sanctuary Cove

Marking a significant milestone, Chirpy Communities has proudly opened its national office in the exclusive Sanctuary Cove Marine Village in Queensland, positioning the brand within one of Australia's most prestigious waterfront precincts. The company has also unveiled its new website, offering a comprehensive showcase of its design philosophy, leadership team, and future developments.

Detailed information packs are now available both digitally and in hard copy, providing prospective residents and stakeholders with a complete overview of The Residences by Chirpy and the lifestyle experience being created.

The timing aligns with compelling market dynamics. According to recent KPMG research, Generation X households now hold more property-based wealth than any other generation in Australia, with average holdings of $1.445 million in dwellings and land, surpassing Baby Boomers' $1.360 million. This positions Gen X as Australia's wealthiest property owners with both the financial capacity and lifestyle preferences for premium resort-style communities.

Development Director Appointed

Further strengthening its development capability, Chirpy Communities is delighted to announce the appointment of Tamara Sheeran as Development Director. Tamara brings over two decades of experience in property branding, strategy, creative direction, and business development to her role, having joined Chirpy Communities in January 2026 to help shape and advance its vision for a new category of over-50s living through The Residences.

Tamara founded The Initiative in 2010, a Sydney-based strategic creative studio that has spent 16 years helping brands across diverse sectors cut through complexity and build lasting impact. Her career spans leadership roles including Global Marketing Director at leading architectural practice Geyer, Practice Director at Siren Design Group and Chief Marketing Officer at Great Place to Work Australia, where she led strategic communications for the country's most recognised workplace culture programme.

She has also served as a Board Member at Virotec, a global environmental technology company, demonstrating her breadth across industries where sustainability and long-term thinking are central to the mission. Her rare combination of strategic thinking, design literacy, and commercial experience makes her a driving force behind Chirpy Communities' ambition to redefine how Australians over 50 live, connect, and thrive.

Experienced Panel of Experts

Tamara joins an exceptional professional team including Studio P3 leading architectural design, Hoyne delivering place branding and positioning, White and Partners overseeing planning and development strategy, and Generate Growth guiding strategic expansion. Together, this team brings deep expertise across architecture, urban planning, branding, and growth strategy, ensuring each Chirpy community is design-led, commercially robust, and future-focused.

"Tamara's appointment represents a significant step forward in our development capability," said Shaun Mahoney, Managing Director of Chirpy Communities. "Her experience across property, design, and strategic brand development positions us perfectly to deliver on our vision of creating Australia's first truly premium resort-style living for Generation X."

Due Diligence In Progress

Chirpy Communities is actively undertaking due diligence on a landmark 400-acre site in the Wide Bay region for its first flagship development. In parallel, the company is actively examining additional sites in Northern New South Wales and Western Australia as part of a carefully staged national rollout.

The Wide Bay region, located north of Brisbane with a population approaching 300,000, offers pleasant year-round weather, established infrastructure, and proximity to Fraser Island and coastal attractions. The 400-acre flagship site provides scale for a comprehensive master-planned community that will showcase Chirpy Communities' full design philosophy.

"We're creating aspirational communities that reflect how this generation truly wants to live, independently, design-lead, and connected to something bigger," added Mahoney. "As Australia's first high-end resort-style over-50s developer designed specifically with Generation X in mind, we're addressing a clear market gap."

A New Category of Living

Generation X, now aged 45-61, represents approximately 19.3% of Australia's population according to ABS Census data. This generation values independence, authentic experiences, and design quality, creating demand for alternatives to traditional retirement village models. As Australia faces a forecast shortage of 200,000 retirement dwellings by 2030, Chirpy Communities addresses both supply constraints and evolving demographic preferences.

"I'm thrilled to be part of creating something genuinely new in Australia's over-50s living sector," said Tamara Sheeran, Development Director. "This isn't about incremental improvement. It's about understanding what Generation X values and building communities that reflect those priorities from the ground up, with architectural integrity and an intelligent approach that doesn't compromise on design or lifestyle."

The Residences by Chirpy prioritises thoughtful design within resort-style environments, offering homes for people who expect quality, intelligent design, unique amenity, and genuine connection to community. With its national office now operational, professional team assembled, and flagship development progressing, Chirpy Communities is positioned to set a new standard in Australian lifestyle development for Generation X.

About Chirpy Communities

Chirpy Communities is developing Australia's first high-end resort-style living concept designed specifically for Generation X. The company creates architecturally designed residences within master-planned environments that celebrate connection, wellbeing, and freedom. Chirpy Communities is a Marbanc International portfolio company headquartered in Sanctuary Cove Marine Village, Queensland.

Visit www.chirpycommunities.com.au for more information.

About Marbanc International

Marbanc International is an international investment conglomerate that funds solid businesses, ideas and people. The group invests capital and resources in high-value sectors capable of generating exceptional reliable returns on a risk-adjusted basis.

Visit www.marbanc.com for more information.